So you want to start a buiness OR you currently have one...
An evening lecture on business, techniques, and experiences with Shasta Smith
 
 7pm–9pm (Doors open for drinks/socializing at 6:30pm)  This class is $65 which includes your seat reservation and open bar.
 
Brief background: Shasta Smith is the business owner of Vintage Monkey, located in downtown Sacramento, CA. It serves as both vintage motorcycle restoration shop with a 2-year waiting list, and a stunning event venue surrounded by a historic exhibit. Shasta has spent time in the TV world with a now syndicated international TV show and has an award-winning background in interior architecture. Now in business for 21 years, Shasta will be an open book to business successes and failures through her eyes.  Keep an eye out, Shasta has recently been featured in the Wall Street Journal!
 
This class/lecture will be open to all people interested in opening a business or who currently has a business. Seating is by reservation and limited. 
 
Focus topics will be (but are not limited to):
Licensing, permits, insurances and liabilities
Do I lease a location or work from home
Understanding leases and your responsibilities
How to be creative and properly run a business
How to do it on your own!
Are business plans necessary?
Pressures our friends and community put on us in business
Public relations and media interaction
The pros and cons of social media
Contracts; the good and the ugly
Working with government agencies
Trademarks and Copyright
Ways to work with an attorney
Best practices for dealing with conflict and resolution
Employees and/or no employees
Websites, graphic design and its influence on your potential customers
Working with what you have
To borrow money or Not to borrow money, what are your options
Do I need and investor?
Are you doing it for money or are you doing it out of passion
Yelp, Google, Bing…and everything in between
If you are open to it, Shasta will professionally critique concepts you bring in to share.
Q&A: The purpose of this is for YOU to gain information for your own success.
 
 
Located at: Vintage Monkey 
916-668-7114  email: TheVintageMonkey5@gmail.com